Ikigai Brand Strategy Model Visual Design Tool Free PDF Download

Free PDF download of the Ikigai Brand Strategy Model

Download your FREE Ikigai Kottō PDF model that you can print and fold into your own Ikigai Kottō. This model is ready to go, preformatted in a flat A4 PDF that you can print out and fold into the shape of the Kottō, the strategy tetrahedron.

Kottō is a revolutionary brand design strategy tool tailor-made for consultants and strategists seeking to create purpose-driven and impactful brands. Inspired by the ancient Japanese art of origami, Kottō takes the form of a 3D tetrahedron, symbolizing the interconnectedness of four essential elements: Passion, Mission, Vocation, and Profession.

At the core of Kottō lies the consultant's Passion – the driving force that sparks enthusiasm and joy in their consulting profession. Through mindful introspection and self-discovery, consultants unlock their true purpose, aligning it with their personal values to build an authentic and compelling brand identity.

The Ethical side of the Kottō represents the consultant's Mission, guiding their higher purpose and the positive impact they aspire to create in the consulting world. Consultants define their mission with clarity, establishing a meaningful connection with their clients and society at large.

On the Functional side of Kottō, the consultant's Vocation unfolds – a showcase of their unique expertise and strengths. By specializing in specific areas, consultants differentiate themselves in the competitive market, ensuring their brand stands out and delivers unmatched value to clients.

Finally, the Financial side of Kottō represents the consultant's Profession. By aligning their passions and expertise with market demand, consultants create a viable and sustainable business model, ensuring their brand thrives and grows.

Free PDF download of the Ikigai Brand Strategy Model

Kottō is more than just a brand strategy tool; it's an innovative and transformative approach that provokes curiosity, fosters creativity, and inspires new ways of thinking and problem-solving. Consultants gain a holistic understanding of how each element harmoniously interfaces with the others, allowing them to create a cohesive, purpose-driven brand strategy that resonates with their values and aspirations.

With Kottō, consultants embark on a visual and cultural journey, embracing the ancient art of origami as they fold their brand strategy into a meaningful and purposeful shape. The tool fosters precision and attention to detail, ensuring every aspect of the brand aligns seamlessly, just like the folds of paper come together to form a beautiful and intricate origami creation.

Discover the transformative power of Kottō and unlock the full potential of your consulting brand. Whether you are a seasoned strategist or a budding consultant, Kottō offers a unique and powerful framework that elevates your brand strategy to new heights, leaving a lasting impact on clients and the consulting industry as a whole. Embrace the interconnectedness of Passion, Mission, Vocation, and Profession with Kottō and shape a brand strategy that truly represents the core of your purpose.

Read more here about the Ikigai used for Reimagined & Reinvented for Brand Strategy for Consultants & Strategists 

Download your FREE Ikigai Kottō PDF model that you can print and fold into your own Ikigai Kottō. This model is preformatted in a flat A4 PDF that you can print out and fold into the shape of the Kottō, the strategy tetrahedron.

Free PDF download of the Ikigai Brand Strategy Model